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Channel: Cultural Considerations | Adam Smith, Esq.
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Who’s Your Firm’s Real Client?

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There is only one valid definition of a business purpose: to create a customer. –Peter Drucker, The Practice of Management (New York,: Harper, 1st ed. 1954); Routledge, 2012, at p. 37 Urban legend has it that a Harvard Business School professor (who is never identified) had a habit of torturing interrogating his students with the koan-like question, “What is the one […]

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